Psychologist: Search Results Could Sway Elections

Search engines could have a profound influence on voters, according to psychologist Robert Epstein, whose recent study chronicles the impact of what he dubbed the "search engine manipulation effect." Epstein has not produced any evidence that search engines intentionally manipulate elections. Even so, he claims the phenomenon is legit. This is not a new topic for Epstein; he added to his previous body of work by using India's recent national elections as a case study.