Apple Shoots for 'Better'

In honor of this year's Earth Day, celebrated Tuesday, Apple is showcasing its efforts to lessen its carbon footprint and become more environmentally sustainable as part of its 'Better' Campaign. The company released new promotional material, including a video narrated by Tim Cook, that outlines its commitment to increasing energy efficiency in an effort to reduce its impact on climate change. Apple wants to leave the world "better than we found it," says Cook.