Most of today's books about Big Data delve into highly technical tools, cloud technology, and high-level computer-assisted math calculations and algorithms. For most people in the business world, this is far from motivating readers to appreciate just what Big Data does and how to let it get you there. However, that's not so with Data Divination: Big Data Strategies by Pam Baker. Baker succeeds where other Big Data authors fail. She has a keen understanding of analytics and how that applies to Big Data.
Thursday, October 2, 2014
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