Ask the Internet. That's the pitch in HTC's TV ads for its new flagship smartphone, the HTC One M8. It's a pitch that hopes to acquire by word of mouth what HTC was unable to get for its predecessor: consumer mindshare. "The challenge for any vendor outside of Samsung and Apple in the North American market is to get on the radar screen," said Gartner analyst Van L. Baker. "HTC did that once in the past, but faded rapidly, which points to the challenges of staying on top of the market if you're not a Samsung or Apple."HTC Flips Switch on One M8 Buzz Machine
Ask the Internet. That's the pitch in HTC's TV ads for its new flagship smartphone, the HTC One M8. It's a pitch that hopes to acquire by word of mouth what HTC was unable to get for its predecessor: consumer mindshare. "The challenge for any vendor outside of Samsung and Apple in the North American market is to get on the radar screen," said Gartner analyst Van L. Baker. "HTC did that once in the past, but faded rapidly, which points to the challenges of staying on top of the market if you're not a Samsung or Apple."
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