Your friend takes out his phone. "Duuude — You've gotta see this game," he says, before showing you a particularly crazy scene. Is there really any more effective ad for a game? Unity doesn't think so. That's why they just bought Applifier, a company that helps developers add instant-replay type recordings to their games. Read More
Unity Acquires Applifier To Bring Shareable Instant Replays To More Games
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