One thing that Apple made clear when it took the smartphone market by storm and away from then- dominant players Palm, BlackBerry and Microsoft is that to win you need to make big bets and change the battle. The market is now dominated by Apple and Google technology -- much of which Google doesn't control -- and Microsoft just swapped CEOs because the old CEO couldn't pull the needed rabbit out of his hat. Well Microsoft caught a number of us by surprise and actually announced some really interesting stuff at its Build conference last week.The Earth Is Moving Under the Smartphone Market
One thing that Apple made clear when it took the smartphone market by storm and away from then- dominant players Palm, BlackBerry and Microsoft is that to win you need to make big bets and change the battle. The market is now dominated by Apple and Google technology -- much of which Google doesn't control -- and Microsoft just swapped CEOs because the old CEO couldn't pull the needed rabbit out of his hat. Well Microsoft caught a number of us by surprise and actually announced some really interesting stuff at its Build conference last week.
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