A team of Netflix programmers merged the company's videos with the virtual reality capability offered by the Oculus Rift headset as a fun project on Netflix Hack Day. The Oculix media app lets users browse a floating 3D Netflix video catalog using head turning movements and hand gestures. Once a selection is made, the user can watch the video in a VR theater setting. "This new user experience is potentially a very compelling differentiator," said Strategy Analytics' Eric Smith.
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Thursday, August 21, 2014
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